Historic Alfa Romeo museum reopens for 105th birthday

1 July, 2015

Alfa Romeo have completed grand renovations to their ‘La macchina del tempo — Museo storico Alfa Romeo’ museum in Arese (near Milan), which reopened to the public on June 30.

Translating to ‘The time machine — Alfa Romeo historical museum’, the museum’s changes have resulted in it becoming one of Italy’s most stunning monuments to motoring. Depicting more than 100 years of history across its three floors, the museum will house 69 different Alfa Romeos. These range from their first-ever production car, the 24 HP, to various Formula 1 and sports cars, including a championship-winning Juan Manuel Fangio Alfetta 159.

In an aim to define Alfa Romeo, each floor represents a distinct element of the company’s heritage. Titled ‘Timeline’, the first floor features cars that are said to best embody the development of the marque. The ground floor, titled ‘Beauty’, will unsurprisingly focus on the most beautiful cars Alfa Romeo have built, as well as the various phases of design that have influenced the brand. And finally, the basement level of the building, titled ‘Speed’, will highlight their motorsport achievement via some of their most well-known race cars.

Built in 1976, the museum faced its first closure in 2009 after its supporting Arese production plant was decommissioned. It was briefly reopened in 2010 to celebrate the brand’s 100th birthday, but was once again closed in February 2011.

It has been a busy month for the Italians following their recent unveiling of the 2016 Giulia Quadrifoglio four-door performance sedan (check out our coverage and gallery here). The Giulia is also on display at the museum; this being the first time it will be seen in the metal by the public.

Along with the car displays and the supporting test track, the museum also includes a bookshop, cafe, and documentation centre.

The actual Formula One

Seeing, in a shed in Hamilton, New Zealand, the Darracq 120 racer that Louis Wagner, also a pioneer aviator, drove to victory in the 1906 Vanderbilt Cup race felt a little like finding a Rembrandt at a garage sale.
For historical significance, I’d say this car ranks with Ray Harroun’s Marmon Wasp, the first Indianapolis 500 winner. Unlike Harroun’s Wasp, which has been lovingly cared for at the Indianapolis Motor Speedway Hall of Fame Museum over the years, this historically pivotal machine wound up half a world away from its home in France and, to most of the motoring world, largely forgotten. Sadly, so is the story of how the car got to Aotearoa in the first place.
More often than not, a racing car that is a few years old is regarded as obsolete and relegated to a shed somewhere. As far as racing drivers and team owners at the cutting edge of the sport are concerned, the cars are virtually worthless at that point. They can’t be driven on the street; at best they can be reconfigured for lower levels of the sport, so few people care about them until their historical significance becomes more apparent.

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