Maserati gets racy with model Genevieve Morton — see the pics here

25 May, 2015

Maserati’s brochures already exude an air of class and luxury, thanks to the beautifully designed vehicles in their line-up. For 2015, the beauty factor will be turned up a notch, with Maserati choosing top South African model Genevieve Morton to present its vehicle range in the 2015 brochures and a global media campaign.

Image: Maserati Australia and New Zealand

Morton has already completed one major photo shoot for Maserati, covering its entire range — including the flagship Quattroporte sedan, as well as the new Ghibli sports sedan, and traditional Maserati sports icons the GranTurismo and GranCabrio. You can watch the behind-the-scenes footage of the shoot in the video below:

Covering a range of environments and backdrops, the photo shoots compliment the “style, performance, elegance, and exclusivity of the Maserati range,” according to Maserati. The brochures will be released in both hard copy and digital formats, along with social media content on both Maserati’s and Morton’s social media channels.

Racing Mazdas

Both Rod Millen and Ron Kendall were rotary racing kings, emanating from the North Shore of Auckland, where I grew up. And the ultimate rotary techno guru was Bill Shiells, who developed the engine into a rocket ship while working out of Gulf Mazda in Takapuna from 1969, and later in his own business, Rotorsport. He began to extract some phenomenal horsepower from the enigmatic rotary engine. Bill was one of the first to race the Mazda RX-2 Coupe in 1971 and achieved immediate success, causing others to sit up and take notice, particularly the North Shore’s racing elite. They included Robbie Francevic, Rod Millen, Ron Kendall, John Woolf, John Le Feuvre, and Rex Findlay.

Range Rover CSK — the original SUV

The Range Rover, thanks to Charles Spencer King, went into production in 1970 boasting an iconic shape that would last until 1996. The vehicle that would create the SUV moniker came about because Rover decided it was time to add a bigger four-wheel-drive vehicle, one with a 100-inch wheelbase, to the model range. Land Rover made a 109-inch wheelbase model but the standard vehicle had a 88-inch wheelbase.
The new model would be more suitable for road use than the existing Land Rover, which was considered to be predominantly for rural use. To make sure it could cope on any road it came standard with the Rover 3.5-litre V8 engine. The body design was originally sketched by King and went into production with only a few minor touch-ups by the Rover styling team.
According to King, “The idea was to combine the comfort and on-road ability of a Rover saloon with the off-road ability of a Land Rover. Nobody was doing it.”